You can think of branding and visual identity systems as the veins running throughout the body. Without intelligent blood supply, the muscles (media) and the brain (strategy), don’t communicate. Effective branding is like being in a ‘flow state’ – it’s effortless, it’s enjoyable, it’s actionable. Let’s have a chat about how we can drive measurable conversions with your new brand identity.
Video is still the most engaging, most consumed medium in our current digital landscape. Come closer, I’ll explain why… Its effective. Around 100 million hours of video are watched every day on Facebook. That’s staggering. However, to be relevant you need to be more engaging than ever. We need to dive deep into your brand and see what’s required to solve those business problems. People don’t have time to read pages of copy to have a handle on a product or service, they want a video showing them. Here at Speak to Strangers, we don’t just pump out content-for-contents-sake, we draw upon insightful, data driven brand strategy to inform effective messaging.
The ways in which you can deliver video is getting more and more complex. We work in partnership with an award winning media agency, to deliver the most effective and agile campaigns imaginable. Its like a beautiful marriage, with no arguing.
Depending on your brand’s business goals – a larger production video might be the fit for what needs to be conveyed, otherwise a dynamic animated video could be just as effective. Have a look at our showreel below, it’s upbeat and catchy.
The cost of paid media is getting higher year. It’s more important than ever to reduce bounce rates (when someone leaves your website/landing page immediately) and increase acquisition or conversion rates. How do you do this you ask? – an engaging UX (User experience) and fast loading websites.
Where ever your customer is on the sales funnel within your website, UX is how you guide your audience effectively and most importantly – how enjoyable it is. All the messaging needs to be logical and delivered in the correct order to translate to conversions. The mix of art and science.
Here at Speak To Strangers, we have a craving for the newest and most effective ways to operate. So we have invested time into Webflow. It’s the most powerful, fastest performing web platform at the moment.
Not only is the CMS (content management system) the most robust and efficient on the market, it’s flexible and totally customizable.
Clean code (favoured by google SEO). Our developers and visual designers, love how clean the code is with Webflow. We can export the code for any other platform if need be.
When you host with Webflow you have access to 100+ Data-centers and servers worldwide. That’s 100x what you usually get.
When you publish with Webflow, your files are distributed across the globe in a content distribution network (CDN) powered by Fastly and Amazon Cloudfront. Which means the fastest of page loads for all your visitors — no matter where they come from.
Cumulative data compiled within The Enterprise Guide to Global Ecommerce anticipates a 246.15% increase in worldwide ecommerce sales, from $1.3 trillion in 2014 to $4.5 trillion in 2021. That’s a nearly threefold lift in online revenue.
The benefits of taking your business online is not only the most cost effective way to increase sales, but a lack of an ecommerce presence will be certain peril for 95% of businesses out there. It’s already a prerequisite.
There are other ecommerce platforms, but we prefer Shopify, Squarespace and Webflow (beta). Depending on what your business needs are, each one differs slightly.