A comprehensive social media strategy that will outline campaign tactics, content categories, and engagement strategy.
Social media customisation.
Customisation of social media accounts to ensure they are optimised and positioned for success. Branded cover images and tailored business messaging/descriptions.
Creation of a content calendar, including carefully curated and original content managed by our team. 5x Instagram and Facebook posts and 2x stories per week.
All graphic design is included but videos are an additional cost. Discounted rates will apply when the ‘Social media management’ is purchased. Here are some examples of social media videos you can add to your social media content mix.
– Social media videos
– Explainer Videos
– Logo Animations
Management/sourcing of lifestyle licence-free imagery, user-generated content, influencer-generated photos/videos. Creation of bespoke video and photography of client products/services will need to come from the client (see content retainers below).
ONGOING REPORTING AND ANALYTICS.
Monthly reporting and analytics to facilitate targeting of messaging and ongoing product and brand evaluation.
Active engagement with relevant social users, including the development of a follower strategy to enhance reach.
Ongoing management of engagement with the community, including addressing comments and questions that are received through social media accounts.
Social media-led advertising campaigns, including management of the creative, budget, and optimisation workstreams (with client to fund any required media spend). Click here to find out more about paid social media.